This photo represents all of the powerhouse social media outlets. Many business owners know of only the top websites such as face book, and twitter. However did you know over Tumblr has over 13 million unique visitors last July alone?!
Do you wonder if you have what it takes to compete in the social media marketplace? Who, after all, has the time or the budget to mimic Disney or Starbucks? Certainly not a small business!
Almost all marketers find that social media helps them stand out in an increasingly noisy marketplace. In fact, 88% of all marketers found social media helps get them increased exposure. Additionally, 72% of those surveyed saw increased traffic and subscriptions as a result of social media.
If you are overwhelmed by this information companies such as Bimo Marketing can manage your companies presence on all of these outlets. Outsourcing is only an option I would recommend if you do not have the spare time to do it yourself.
Only 28% of all marketers outsource any part of their social media marketing. Even though this is a 100% increase over 2010, marketers are still not sure how and when to outsource their social media. This could have to do with the relative inexperience of the audience (50% of the marketers have less than 1 year of experience).
Small business owners are the most likely to use outsourcing (34%), whereas only 24% of the self-employed have utilized outsourcing. Experienced marketers are also more likely to use outsourcing than the less experienced.